The Minimal Viable Marketing Department with Drew Friesen

Wednesday, Mar 25, 2026 at 12:00PM

Winkler Library

Join us for The Minimal Viable Marketing Department Lunch & Learn 🔥

Channel behaviour, tools, and buyer demands have shifted quickly. Many businesses have responded by over-complicating their tech stack, spreading themselves thin across too many tactics—or stripping marketing down entirely and relying solely on sales, often to the detriment of long-term growth.

Despite what you may hear, marketing remains critical. What has changed is the skills and roles needed to be effective today.

This workshop will foster discussion around the modern marketing department:
🔹 What has changed—and what hasn’t
🔹 The core responsibilities marketing must own to drive growth
🔹 The essential skills required today
🔹 How to structure marketing to support real business outcomes

No trends. No cumbersome or expensive tools. Let’s build a marketing function that earns its keep by delivering real business outcomes.

Location

Winkler Library, Winkler, MB

Contact Info

Name Lili
Email admin@winklerchamber.com
Link For more info click here.